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Category
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Patent
Trademark
Copyright
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Decision Verdict Date
Court / Tribunal
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Petitioner / Claimant (Plaintiff)
aktiebolaget volvo
Respondent / Defendant
edel assurance llp
Dispute Summary
Aktiebolaget Volvo (Volvo) sued Edel Assurance LLP alleging trademark infringement due to Edel Assurance's use of the VOLVO logo in advertising its car assurance services, which Volvo claimed created a likelihood of deception among customers regarding association with Volvo’s own insurance services. The defendant used the VOLVO logo to inform customers that their services cover Volvo branded cars.
Outcome / Ruling
The suit was decreed based on an affidavit wherein Edel Assurance agreed to remove the VOLVO logo from its website and social media platforms, redact or blur the logo when depicting Volvo vehicles, incorporate a disclaimer clarifying lack of association with Volvo, and destroy brochures containing the trademark.
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